The Ananta Hotels & Resorts, Udaipur has appointed Surupa Dasgupta as Assistant Marketing & Communications Manager. She brings around six years of experience across hospitality and marketing, with expertise spanning content, creative marketing, public relations, digital marketing, brand strategy and communications.
Dasgupta joined The Ananta Hotels & Resorts in June 2026 after building experience across content and marketing roles. Her background includes campaign ideation and execution, brand storytelling, public relations, influencer collaborations, digital marketing, SEO, CRM, event planning and brand positioning.
This appointment supports the hospitality sector’s expansion, contributing to executive movements in hotels.
Surupa Dasgupta Takes on Marketing and Communications Role
In her new role at The Ananta Hotels & Resorts, Udaipur, Dasgupta will support the property’s marketing and communications activities.
Her responsibilities will include content, digital initiatives, brand campaigns, partnerships and events. She will bring her experience in content strategy and creative marketing to the hotel’s ongoing communication and brand activities.
Senior Content Specialist at Wild flower Digital
Before joining The Ananta Hotels & Resorts, Dasgupta served as Senior Content Specialist (& Marketing) at Wild flower Digital from February 2024 to June 2026.
The position added further experience in content and marketing, building on her earlier work in creative marketing, social media strategy and digital communications.
Her work across content and marketing provided experience in developing communication material and supporting broader marketing activities.
Creative Marketing Experience at Ridge
From May 2022 to January 2024, Dasgupta worked as Creative Marketing Manager at Ridge.
The role strengthened her experience in creative marketing and brand communication. It also contributed to her broader background in campaign development, content and marketing initiatives.
Social Media and Persona Branding at Freeflow Venture Builders
Earlier, Dasgupta worked with Freeflow Venture Builders as Social Media Strategist and Persona Branding (& Marketing) between October 2021 and April 2022.
Her responsibilities during this phase of her career added social media strategy and persona branding to her professional experience, complementing her digital marketing background.
Beginning Her Career in Digital Marketing
Dasgupta began her career as a Digital Marketing Executive at Andreal, where she worked from March 2020 to October 2021.
Her early experience in digital marketing established the foundation for her subsequent roles in social media, creative marketing, content and brand communication.
Over the course of her career, she has developed experience across digital marketing, content strategy, public relations, influencer collaborations, SEO, CRM and event planning, along with campaign execution and brand positioning.
Focus on Content and Digital Initiatives
At The Ananta Udaipur, Dasgupta will contribute to marketing initiatives across content and digital channels.
Her remit also includes brand campaigns, partnerships and events. Her experience across content, social media, creative marketing and digital communications provides exposure to several areas relevant to a hotel marketing function.
Building Brand Communication Experience
Dasgupta’s career has progressed from digital marketing into social media strategy, creative marketing and content-focused positions.
This progression has given her experience across both creative and strategic areas of marketing, including brand storytelling, campaign ideation, PR, influencer engagement and digital initiatives. She will apply this experience in supporting the marketing and communications function at The Ananta Udaipur.
Academic Background
Dasgupta holds a Master of Commerce in Marketing from St. Xavier’s College, Kolkata.
Her academic background in marketing complements her professional experience across digital marketing, content, communications and brand strategy.
Supporting The Ananta Udaipur’s Marketing Function
With around six years of experience across marketing and communications, Surupa Dasgupta brings a background covering content, creative marketing, digital initiatives, PR and brand strategy to her new position.
As Assistant Marketing & Communications Manager, she will support The Ananta Hotels & Resorts, Udaipur across content, digital initiatives, brand campaigns, partnerships and events. Her appointment adds marketing and communications experience to the property’s team as it continues its brand and guest-facing initiatives.
