CG Hospitality Global has signed a strategic agreement with Marriott International to introduce the Series by Marriott brand to Greater China, with plans to jointly develop approximately 100 hotels across the market over the next few years.
The first four properties are expected to open by the end of 2026, beginning with selected Arro Khampa boutique resorts in Southwest China joining the Series by Marriott portfolio.
The deal supports Marriott’s expansion across regions, contributing to hotel signings and announcements.Expanding the Partnership
Commenting on the development, Rahul Chaudhary, Managing Director & CEO, CG Corp Global and CG Hospitality Holdings, said:
“Proud to mark another important milestone in CG Hospitality Global’s growing partnership with Marriott International. We have signed a strategic agreement to introduce Series by Marriott to Greater China, with plans to jointly develop approximately 100 hotels across the market over the next few years. The first four hotels are expected to open by the end of 2026, beginning with selected Arro Khampa boutique resorts in Southwest China joining the Series by Marriott portfolio.”
He further added:
“For us, this partnership is about more than expansion. It is about celebrating local character, preserving regional identity, and connecting distinctive hospitality experiences with Marriott’s global standards, distribution, and Marriott Bonvoy platform. Over the past two years, our journey with Marriott International has grown across Asia and the Middle East, from The Farm at San Benito in the Philippines to Series by Marriott in India, JW Marriott Residences in Dubai, Ritz-Carlton and Westin in Nepal, JW Marriott in India, and now Series by Marriott in China. More to come.”
Strengthening Global Collaboration
The latest agreement marks another milestone in the growing collaboration between CG Hospitality Global and Marriott International, reflecting a shared commitment to preserving local identity while leveraging Marriott’s global distribution network, operational expertise, and the Marriott Bonvoy loyalty platform.
The partnership aims to combine authentic regional hospitality experiences with internationally recognised hospitality standards, strengthening Marriott’s presence across Greater China.
Expanding Across Asia and the Middle East
Over the past two years, the collaboration between the two companies has expanded across multiple markets in Asia and the Middle East. Their growing portfolio includes The Farm at San Benito, Autograph Collection in the Philippines, Fern, Series by Marriott in India, JW Marriott Residences in Dubai, Ritz-Carlton and Westin developments in Nepal, JW Marriott projects in India, and now Arro Khampa, Series by Marriott in China.
The expansion reinforces both companies’ long-term strategy of developing distinctive hospitality experiences across high-growth international markets.
